Are you having trouble increasing your Poshmark sales? keep in mind that Poshmark is not a ” List it and Forget it” type of platform like eBay, Mercari, Etsy, etc.
Poshmark is an online marketplace where you can buy and sell mostly fashion items, in addition to its newly added categories such as home goods, wall art, storage organization, office and party supplies.
Poshmark is different than most of the other online selling platforms because of its social aspect that connects poshers (Poshmark members) who are interested in similar fashion styles and brands.
How to Boost your Poshmark Sales?
Poshmark is a social marketplace where you need to be more active to make regular sales, don’t expect to list items and just wait for them to be sold, unless you are a that lucky person 🤔.
Following is a list of actions you can take to boost your Poshmark sales.
1.List frequently:
Listing frequently is by far the most important action you can take to boost your sales, especially if you are trying to become a full time reseller on Poshmark.
2. Share you closet daily:
Your followers on Poshmarks are your potential customers. Sharing your closet daily to them increases your chances to make sales. Try to share between 2 and 4 times a day.
It is also important to share your listings to Poshmark parties where poshers shop, share, and sell clothing and accessories, and try to meet Poshmark criterias to start hosting parties (Be a Posh Ambassador, Be in good standing, Be Active).
3. Share other posher’s listings:
Sharing other pusher’s listings will help you reach more potential customers.
When you share other members listings, many of them will do the same and share your listings to their followers.
4. Follow other members:
Following other poshers in a regular basis will increase the number of your followers over time. When you follow other members many of them will follow you back.
The number of your followers is important when you share your closet. The more followers you have, the more members will see your items when you share.
5. Update your titles and descriptions:
It is important that you titles and descriptions include the keywords potential customers are using to search for items similar to yours. You can search the app to find the keywords your competition is using before updating your titles and descriptions.
Make sure your description includes every information a potential customer will need to know before making a purchase decision such as brand, size, measurements, color, etc.
Don’t expect every potential customer interested in your item to ask you questions, some will just move on to other listings if you have missing information in your description.
6. Improve the quality of your photos:
Make sure there is enough natural lighting when you take photos of your items, and take enough photos to show all angles of your items clearly including any flaws.
Many sellers confirm that photos with a white background perform better, but if you can’t have that at least make sure that your photos are clear and don’t have other elements that can distract the potential customer’s attention from focusing on the item you are selling.
7. Sell in demand items:
You don’t have to worry about selling in demand items if you are on Poshmark just to sell clothes that you are not using anymore, but if you are in the process of becoming a full time seller, you need to stay up to date with what sells the most on Poshmark to make sure you boost your sales and turn your inventory as quickly as possible.
Some brands that sell well on Poshmark are Louis Vuitton, Gucci, Nike, coach, Michael Kors, Chanel, Christian Louboutin, Lululemon, Balenciaga, Dooney and Bourke, Kate spade, saint Laurent, Air Jordan, Dr Martens, Adidas, All Saints, bcbg, Brooks, Comme Des garcons, Converse, Ferragamo, Fossil, Hermes, Lilly Pulitzer, Lucky Brand, Ralph Lauren, Sorel, Ted Baker, Toms, Tory Burch, etc.
8. Make offers to likers:
Instead of waiting for your item to be sold, you can start sending offers to poshers who liked your item.
This marketing tool is very effective because it allows you to send a discounted price privately to potential customers who like the item you are selling.
9. Make your prices are competitive:
To make a profit, you price should be equal to = Cost of the item + Poshmark Fee + Other associated cost (Cleaning for example) + Profit + Shipping Cost (If you are offering free shipping).
It is important that you price your items competitively to increase your Poshmark sales, but not too low to be able to offer discounts and accept offers.
10. Customer service:
Good customer service is an other important factor in increasing poshmark sales. It will allow you to get more returning customers to your closet, and win the trust of more poshers because of the good feedback and the 5 star rating you receive from happy customers.
To provide good customer service, answer questions about your listings on time, respond to your customers requests, ship your sold items fast and add a personal touch by sending a Thank you card to your customers.
